The Legacy of the Sahara Hotel and Casino Returns
Ever heard of the SLS hotel on the Las Vegas Strip? What about the Sahara? Turns out they are the same place. The now-SLS Hotel is thinking of changing its name back to the Sahara. The legendary hotel that hosted a NASCAR café, the Beatles, the Rat Pack and the Jerry Lewis Telethon.
Sahara is such an iconic name that the property owner immediately considered returning to it when he bought the property. The current owner Alex Meruelo bought the property from the Stockbridge Capital Group in 2018.
The Sahara featured a Moroccan style “onion-dome” that covered it’s porte-cochere. And was a favorite hangout of celebrity musicians Sammy Davis Jr., Dean Martin and Frank Sinatra.
The classic, 14-story Vegas hotel sits on the border between the city and the tourist corridor. It is one of the only classic strip hotels that survived demolition in favor of new resorts. The Sands, Stardust, Riviera, Landmark and Desert Inn were all demolished in such a fashion—but not the Sahara.
At one time the three-tower hotel was the tallest on the strip. The Sahara name was retired in 2011.
The return to the Sahara name is just part of a hefty $150 million renovation of the entire SLS complex and could take almost three years to complete.